Getting traffic is one of the most important
tasks for any web master. What is more, you can't get traffic once and then
just reap the benefits. Getting traffic is an ongoing task and you must be
constantly doing it, if you want to get traffic and keep it. Here are some of
the ways to get traffic for free:
1Optimize your site for search
engines.
Search engines have always
been a major way to get traffic for free. That is why you need to do your
homework and optimize your site so that it ranks well for the keywords you
target. SEO is still the most powerful way to get traffic for free and you really
need to invest some time and efforts in the optimization of your site. SEO is
not that difficult and if you want to get familiar with it in a nutshell, check
our SEO Tutorial. If you are too busy for that, you
can start with the 15 Minute SEO article.
2Frequently update the contents of
your site. .
If you expected some
shocking secrets revealed, you might be a bit disappointed. One of the first steps
in getting traffic for free is trivial but vital – get great content and
frequently update it. In terms of SEO, content is king. If your content is good and
frequently updated you will not only build a loyal audience of recurring
visitors, who will often come to see what is new, but search engines will also
love your site.
3Take advantage of social bookmarking
sites.
Social bookmarking sites
(especially the most popular among them) are another powerful way to get
traffic for free. If you want to learn how to do it, check the How to get Traffic from Social Bookmarking sites article,
where we have explained what to do if you want to get free traffic from sites
such as Digg, Delicious, etc.
4Use your Twitter and Facebook
accounts.
Social networks are also a
way to get traffic for free. If you are popular on networks, such as Twitter or Facebook, the traffic you get from there can
easily surpass the traffic from Google and the other search engines. It is true
that building a large network of targeted followers on Twitter and supporters
on Facebook takes a lot of time and effort but generally the result is worth.
5Get links with other sites in your
niche.
Another way to get traffic
for free is from other sites in your niche. Getting links with other sites in
your niche is also good for SEO, especially if you manage to get links without
the famous nofollow attribute. But even if the links are nofollow (i.e. they
are useless for SEO), they still help to get traffic to your site. If you
manage to put your link in a visible place on a site with high volumes of
traffic, you can get thousands of hits from this link alone. If you need list
of sites within your niche where you could get backlinks from, check the Backlink
Builder tool. However, be careful if you exchange links because linking to bad neighbors can do you a lot of
harm.
6 Use any chance to promote your site
for free.
Free promotion is always
welcome, so don't neglect it. There are many ways to promote your site for free
and some of the most popular ones include free classified ads, submissions to
directories, inclusion in various listings, etc. It is true that not all free
ways to promote your site work well but if you select the right places to
promote your site for free, this can also result in tons of traffic.
7Create a free product or service.
Content drives most traffic
when you offer something useful. There are many types of useful content you can
create and they largely depend on the niche of your site. You can have articles
with tons of advice, or short tips but one of the most powerful ways to get
traffic is to create a free product or service. When this product or service
gets popular and people start visiting your site, chances are that they will
visit the other sections of the site as well.
8Use viral content.
Free products and services
are great for getting free traffic to your site and one of the best varieties
in this aspect is viral content. Viral content is called so because it
distributes like a virus – i.e. when users like your content, they send it to
their friends, post it on various sites, and promote it for free in many
different ways. Viral content distributes on its own and your only task is to
create it and submit it to a couple of popular sites. After that users pick it
and distribute it for you. Viral content can be a hot video or a presentation
but it can also be a good old article or an image.
9Use offline promotion.
Offline promotion is
frequently forgotten but it is also a way to get traffic for free. Yes,
computers are everywhere and many people spend more time online than offline
but still life hasn't moved completely on the Web. Offline promotion is also
very powerful and if you know how to use it, this can also bring you many
visitors. Some of the traditional offline ways to promote your site include
printing its URL on your company's business cards and souvenirs or sticking it
on your company vehicles. You can also start selling T-shirts and other
merchandise with your logo and this way make your brand more popular.
10Include your URL in your signature.
URLs in forum signatures
are also a way to get traffic for free. There are forums, which get millions of
visitors a day and if you are a popular user on such a forum, you can use this
to get traffic to your site. When you post on forums and people like your
posts, they tend to click the link to your site on your signature to learn more
about you. In rare cases you might be able to post a deep link (i.e. a link to
an internal page of the site) rather than a link to your homepage and this is
also a way to focus attention to a particular page. Unfortunately, deep links
are rarely allowed.
Getting traffic for free is a vast topic and
it is not possible to list all the ways to do it. However, if you know the most
important ways – i.e. the ways we discussed in this article and you apply them
properly, it is guaranteed that you will be able to get lots of traffic for
free
tag empty is also very common. This is one of the most important places to have a keyword, because not only does it help you in optimization but the text in your <title> tag shows in the search results as your page title.<br><p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">3</span>A Flash website without a html alternative</h2>Flash might be attractive but not to search engines and users. If you really insist that your site is Flash-based and you want search engines to love it, provide an html version. Here are some more <a href="http://www.webconfs.com/optimizing-flash-sites-article-14.php">tips for optimizing Flash sites</a>. Search engines don't like Flash sites for a reason – a spider can't read Flash content and therefore can't index it.<p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">4</span>JavaScript Menus</h2>Using JavaScript for navigation is not bad as long as you understand that search engines do not read JavaScript and build your web pages accordingly. So if you have JavaScript menus you can't do without, you should consider build a sitemap (or putting the links in a noscript tag) so that all your links will be crawlable.<p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">5</span>Lack of consistency and maintenance</h2>If you want to be successful, you need to permanently optimize your site, keep an eye on the competition and – changes in the ranking algorithms of search engines.<p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">6</span>Concentrating too much on meta tags</h2>A lot of people seem to think SEO is about getting your meta keywords and description correct! In fact, meta tags are becoming (if not already) a thing of the past. You can create your meta keywords and descriptions but don't except to rank well only because of this.<p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">7</span>Using only Images for Headings</h2>Many people think that an image looks better than text for headings and menus. Yes, an image can make your site look more distinctive but in terms of SEO images for headings and menus are a big mistake because h2, h2, etc. tags and menu links are important SEO items. If you are afraid that your h1 h2, etc. tags look horrible, try modifying them in a stylesheet or consider this approach: <a href="http://www.stopdesign.com/articles/replace_text" rel="nofollow">http://www.stopdesign.com/articles/replace_text</a>.<p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">8</span>Ignoring URLs</h2>Many people underestimate how important a good URL is. Dynamic page names are still very frequent and no keywords in the URL is more a rule than an exception. Yes, it is possible to rank high even without keywords in the URL but all being equal, if you have keywords in the URL (the domain itself, or file names, which are part of the URL), this gives you additional advantage over your competitors. Keywords in URLs are more important for MSN and Yahoo! but even with Google their relative weight is high, so there is no excuse for having keywordless URLs.<p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">9</span>Backlink spamming</h2>It is a common delusion that it more backlinks are ALWAYS better and because of this web masters resort to link farms, forum/newgroup spam etc., which ultimately could lead to getting their site banned. In fact, what you need are <i>quality backlinks</i>. Here are some more information on <a href="http://www.webconfs.com/importance-of-backlinks-article-5.php">The Importance of Backlinks</a><p style="padding-left: 3px; "></p><p align="justify" class="defaultfont" style="padding-left: 3px; font-size: 11pt; font-family: 'Verdana, Arial'; "></p><h2 id="simplicity" style="font-family: 'trebuchet ms', arial, tahoma, verdana, sans-serif; font-weight: bold; letter-spacing: 0.005em; color: rgb(156, 8, 8); padding-left: 0pt; font-size: 21px; padding-top: 0.5em; padding-right: 0pt; padding-bottom: 0.2em; margin-top: 0.5em; margin-right: 0pt; margin-bottom: 0.5em; margin-left: 0pt; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(156, 8, 8); "><span class="faint" style="font-size: 20px; background-image: none; background-attachment: scroll; background-origin: initial; background-clip: initial; background-color: rgb(156, 8, 8); color: rgb(255, 255, 255); font-weight: normal; margin-right: 0.4em; padding-top: 0pt; padding-right: 0.3em; padding-bottom: 0pt; padding-left: 0.2em; text-align: center; width: inherit; background-position: 0% 50%; background-repeat: repeat repeat; ">10</span>Lack of keywords in the content</h2>Once you focus on your keywords, modify your content and put the keywords wherever it makes sense. It is even better to make them bold or highlight them.</span></h2></DIV>
Getting traffic is one of the most important
tasks for any web master. What is more, you can't get traffic once and then
just reap the benefits. Getting traffic is an ongoing task and you must be
constantly doing it, if you want to get traffic and keep it. Here are some of
the ways to get traffic for free:
1Optimize your site for search
engines.
Search engines have always
been a major way to get traffic for free. That is why you need to do your
homework and optimize your site so that it ranks well for the keywords you
target. SEO is still the most powerful way to get traffic for free and you really
need to invest some time and efforts in the optimization of your site. SEO is
not that difficult and if you want to get familiar with it in a nutshell, check
our SEO Tutorial. If you are too busy for that, you
can start with the 15 Minute SEO article.
2Frequently update the contents of
your site. .
If you expected some
shocking secrets revealed, you might be a bit disappointed. One of the first steps
in getting traffic for free is trivial but vital – get great content and
frequently update it. In terms of SEO, content is king. If your content is good and
frequently updated you will not only build a loyal audience of recurring
visitors, who will often come to see what is new, but search engines will also
love your site.
3Take advantage of social bookmarking
sites.
Social bookmarking sites
(especially the most popular among them) are another powerful way to get
traffic for free. If you want to learn how to do it, check the How to get Traffic from Social Bookmarking sites article,
where we have explained what to do if you want to get free traffic from sites
such as Digg, Delicious, etc.
4Use your Twitter and Facebook
accounts.
Social networks are also a
way to get traffic for free. If you are popular on networks, such as Twitter or Facebook, the traffic you get from there can
easily surpass the traffic from Google and the other search engines. It is true
that building a large network of targeted followers on Twitter and supporters
on Facebook takes a lot of time and effort but generally the result is worth.
5Get links with other sites in your
niche.
Another way to get traffic
for free is from other sites in your niche. Getting links with other sites in
your niche is also good for SEO, especially if you manage to get links without
the famous nofollow attribute. But even if the links are nofollow (i.e. they
are useless for SEO), they still help to get traffic to your site. If you
manage to put your link in a visible place on a site with high volumes of
traffic, you can get thousands of hits from this link alone. If you need list
of sites within your niche where you could get backlinks from, check the Backlink
Builder tool. However, be careful if you exchange links because linking to bad neighbors can do you a lot of
harm.
6 Use any chance to promote your site
for free.
Free promotion is always
welcome, so don't neglect it. There are many ways to promote your site for free
and some of the most popular ones include free classified ads, submissions to
directories, inclusion in various listings, etc. It is true that not all free
ways to promote your site work well but if you select the right places to
promote your site for free, this can also result in tons of traffic.
7Create a free product or service.
Content drives most traffic
when you offer something useful. There are many types of useful content you can
create and they largely depend on the niche of your site. You can have articles
with tons of advice, or short tips but one of the most powerful ways to get
traffic is to create a free product or service. When this product or service
gets popular and people start visiting your site, chances are that they will
visit the other sections of the site as well.
8Use viral content.
Free products and services
are great for getting free traffic to your site and one of the best varieties
in this aspect is viral content. Viral content is called so because it
distributes like a virus – i.e. when users like your content, they send it to
their friends, post it on various sites, and promote it for free in many
different ways. Viral content distributes on its own and your only task is to
create it and submit it to a couple of popular sites. After that users pick it
and distribute it for you. Viral content can be a hot video or a presentation
but it can also be a good old article or an image.
9Use offline promotion.
Offline promotion is
frequently forgotten but it is also a way to get traffic for free. Yes,
computers are everywhere and many people spend more time online than offline
but still life hasn't moved completely on the Web. Offline promotion is also
very powerful and if you know how to use it, this can also bring you many
visitors. Some of the traditional offline ways to promote your site include
printing its URL on your company's business cards and souvenirs or sticking it
on your company vehicles. You can also start selling T-shirts and other
merchandise with your logo and this way make your brand more popular.
10Include your URL in your signature.
URLs in forum signatures
are also a way to get traffic for free. There are forums, which get millions of
visitors a day and if you are a popular user on such a forum, you can use this
to get traffic to your site. When you post on forums and people like your
posts, they tend to click the link to your site on your signature to learn more
about you. In rare cases you might be able to post a deep link (i.e. a link to
an internal page of the site) rather than a link to your homepage and this is
also a way to focus attention to a particular page. Unfortunately, deep links
are rarely allowed.
Getting traffic for free is a vast topic and
it is not possible to list all the ways to do it. However, if you know the most
important ways – i.e. the ways we discussed in this article and you apply them
properly, it is guaranteed that you will be able to get lots of traffic for
free
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